Product Management

setting direction for a product and making sure it happens

• performed by Product Manager (or sometimes called Program Manager)
  • but in collaboration with rest of Product Team
  • and within strategic context provided by product leader and executive team

not Marketing: excellent series from Martin Cagan: 2007-09-04-CaganProductManagementVsMarketing

Cagan Product Scorecard Metrics http://www.svpg.com/the-product-scorecard/

if you're lucky it's new internet software Product Development: Agile Product Development

an ill-structured domain

a key is Focus; the precise application of the word No. (Adam Mathes)

the 3 games of Product Management

see Agility Vs Conflict