Monopoly

Market with a single seller. Leading to the ultimate BigCo model.

In tech markets, often assumed to be an outcome of Increasing Returns

when there are a few sellers, it's an Oligopoly

when there's a single buyer it's a Monopsony

on either side, if it's an agreement of supposedly-independent agents, it's a Cartel

== On Microsoft (yes these are old notes!) ==

argues against belief in many Market Failure-s; specific examples include QWERTY vs Dvorak and VHS vs Beta Max.
publisher notes
Wired Mag review
review by Steven Postrel

article from 1998

Bill Seitz