Co-Creation

where the "consumers"/"users" become part of the process of adding/creating value

in information: Two Way Web

in "hard" products: Open Source Hardware, Power User/"Lead User"/Early Adoptor 2005-07-10-HippelDemocratizingInnovationFree

• User Innovation, Open Innovation, BootStrapping
• good to have a generative tool
• cf Bad-Ass

FeedBack, EcoSystem